now booking for November 2026 --
now booking for November 2026 --
expert, Accessible skin care for kids
Our children are our brightest lights.
At Bright Lights Pediatric Dermatology, we specialize in children’s skin care and partner with families to nurture health, confidence, and growth at every stage.
GET STARTED
Expert pediatric dermatology care made for families. As a direct-pay practice, we provide convenient, subspecialty care when and where children need it most.
-
Submit your intake form with photos for Dr. Jahnke’s personal review
After the intake is reviewed, you will choose a time that fits your schedule from the provided calendar (see below for an idea of our upcoming availability)
Meet with Dr. Jahnke (in person or virtually)
New visits: $325
Meet Dr. Marla Jahnke
Founder & Pediatric Dermatologist
Hi! I’m Dr. Marla Jahnke, and I cannot wait to meet you and your family.
In 2013, I became one of the very first board-certified pediatric dermatologists in Michigan—one of only a few hundred in the entire United States. My unique training in general pediatrics, dermatology and pediatric dermatology sets me apart. Additionally, I have had the distinct honor of caring for tens of thousands of children, treating everything from common newborn rashes, diaper rash, and hemangiomas to complex genetic skin conditions, severe eczema, psoriasis, congenital nevi, alopecia areata and much, much more.
I am a dedicated educator and academic leader who has had the privilege of training and mentoring medical students, dermatology and pediatric residents, and pediatric dermatology fellows throughout my career. As a former Pediatric Dermatology Fellowship Director, I played a central role in educating and mentoring the next generation of pediatric dermatologists through hands-on clinical training and fellowship leadership. I continue my commitment to academic medicine as a Clinical Professor of Dermatology at Wayne State University, a member of the medical staff at Children's Hospital of Michigan and through various service roles within the Society for Pediatric Dermatology and Pediatric Dermatology Research Alliance, among other organizations.
What Is Direct-Pay Care?
Specialized pediatric dermatology care, centered around your child—not insurance company rules.
At Bright Lights Pediatric Dermatology, we believe getting expert care for your child's skin shouldn't be complicated. Our direct-pay model allows us to provide personalized care with greater flexibility, convenience, and transparency.
So how does direct-pay work? Rather than billing health insurance, we offer visits at a straightforward, upfront fee paid by families. This approach allows us to focus on your child's needs without the restrictions of insurance companies.
Why Choose a Direct-Care Model?
Timely Access: Many skin conditions respond best with early intervention and your child shouldn't have an unreasonable wait for a visit. No insurance referrals are needed and we eliminate unnecessary delays to care.
Convenience for Busy Families: Choose between in-person appointments and telemedicine visits from the comfort of home, when appropriate.
Care That Puts Kids First: We take the time to listen, answer questions, and develop a treatment plan tailored to your child and family.
Ongoing Support: Your child's care doesn't end when the appointment does. Have a question or concern between visits? Our practice makes it easy to stay connected with Dr. Jahnke when you need guidance.
Transparent Pricing: Know the cost of your child's visit upfront, without dealing with confusing insurance bills or unexpected charges like facility fees. Especially for families who do not meet their insurance deductibles or have high deductible plans, straightforward pricing offers greater predictability.
What If My Child Has Health Insurance?
Expenses may be paid using HSA/FSA funds, and we will provide complimentary superbills, upon request, which you may submit for possible out-of-network reimbursement, depending on your insurance plan.
We look forward to partnering with you to help your child shine.
More about us
-
My goal is to educate caregivers and patients to manage their condition. Treatment plans are comprehensive and empower the family to manage their child’s condition. This allows us to minimize the need for follow up appointments.
-
I know that when a child struggles, the entire family often does too.
Skin health is deeply connected to a child and family’s overall well-being. An itchy child often isn't sleeping well, which can affect school, their relationships, and their mood. It also may affect the caregivers in similar ways. When a child feels embarrassed or insecure about their skin, their confidence suffers and a whole host of psychosocial dynamics may be at play.
What looks like a skin problem on the surface is often a family-wide challenge.
At Bright Lights, I recognize that:
The "small things" matter. Something that seems medically minor can be a major source of stress for a family.
Resilience is key. I've seen many children flourish even with complex conditions, and I am here to support that strength.
Every family is unique. You have your own goals and needs, and my job is to support to them.
I promise to always keep your child’s best interests at heart and your family’s goals in mind. I can’t wait to partner with you.
-
Navigating medical billing is one of the most stressful parts of healthcare for the patient and physician. At Bright Lights Pediatric Dermatology, I believe in fairness and transparency. I do not charge for every "big or little extra." My fees are straightforward and include the administrative support you need, such as prior authorizations for medications and superbills for insurance reimbursement upon request.
Step 1: The Free Pre-Visit Assessment
Before you ever pay a fee, I provide a complimentary clinical review. I will evaluate your child’s needs to ensure that:
The condition is a good fit for telemedicine or a focused in-office visit.
I am the right specialist to manage your child’s specific care.
We gather any pre-visit items to ensure the productivity of our time together.
New visits $325
Return visits $200
Biopsies: $200
Accutane course $100 per return visit
Procedures: individual procedure prices will be provided upon request
Note: Fees do not include medications, imaging, pathology, or laboratory fees. You may continue to use your health insurance and preferred pharmacy for these external services.
WHAT PATIENTS ARE SAYING
“Dr. Jahnke was extremely knowledgeable, very thorough, and friendly. My five year old had no hesitation whatsoever and gained a friend.”
“Dr. Jahnke started the visit by asking questions and really listening to our answers. She was patient with my son and careful not to do anything without letting him know first. Her course of treatment was based not just on the medical condition but also our needs and previous treatments we tried. We loved her. Highly recommended.”
“We saw Dr. Jahnke today for a second/third opinion for my 9 year old daughter. There are not many pediatric dermatologists around. This office does not take our insurance, so we paid out of pocket to see her. Well worth every penny!!! She was fantastic! She took a lot of time with us and was very thorough. She listened to all of our concerns, answered all of our questions and gave us information and explanations that we could understand. My daughter felt very at ease and comfortable too.”